Over the course of nearly ten years, I worked closely with International Beverage as a day to day creative contact for their marketing team, a long-term partnership built on trust, consistency, and a shared passion for getting the details right.

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The work spanned a wide range of whisky expressions and brands. From rare vintage releases for Old Pulteney and bespoke liqueur glass design, to a full redesign of Speyburn, each project started with a strategic goal and grew into a complete brand world.

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That meant taking a brand from concept through to every touchpoint it would ever live on. Glass and packaging design set the foundation, but the work extended far beyond the bottle. Billboard builds, airport displays, visitor centre design, and carefully crafted publication advertising, all carrying the same brand thinking through to the final detail.

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It's the kind of work that only comes from a relationship built over time. Knowing the brands, understanding the team, and showing up consistently to make each release feel considered, distinctive, and shelf-ready.